This summary is provided by the IPR Digital Media Research Center based on the original study by Brunswick Group Brunswick Group examined how stakeholders expect executives to lead using social media. Surveys were conducted with 2,800 readers of financial publications and 3,600 employees in large companies (more than 1,000 employees) across the globe. In-depth interviews were also … Continue reading How Executives Use Social Media to Lead
Tag Archives: executive communication
This summary is provided by IPR based on the original study by PwC PwC studied CEOs’ perspectives on the anticipated trends and threats companies face. A survey of 4,446 CEOs was conducted October – November 2021. Key findings include: Despite rising interest in ESG, strategy is still primarily driven by business metrics. 71% of companies’ long-term corporate … Continue reading CEOs Think Cyber Risks Threaten Growth
This summary is provided by the IPR Organizational Communication Research Center. SummaryThis study focused on the influence of startup CEO communication on the relational and behavioral outcomes of employees. Specifically, this study examined how the responsiveness, assertiveness, and authenticity of executive communication may impact an employee’s relationship with their employing startup organization as well as … Continue reading How CEO Responsiveness, Assertiveness, and Authenticity Impact Employees’ Relationships with the Organization
The use of disinformation by states and intelligence agencies to undermine their enemies and political rivals has become commonplace in recent years. Hacked emails, fake websites, and doctored photos and messages are now staple weapons for spies and government operatives globally. But these digital dark arts are no longer solely the providence of the espionage … Continue reading Defending an Organization Against Disinformation
Authors, Title and Publication Men, L. R. (2015). The Internal Communication Role of the Chief Executive Officer: Communication Channels, Styles, and Effectiveness. Public Relations Review, 41, 461-471. This article reports a study that primarily investigated the role of CEOs in organizational internal communication. Executive leaders, particularly CEOs, play a unique organizational role. As the top … Continue reading The Internal Communication Role of the Chief Executive Officer: Communication Channels, Styles, and Effectiveness.