Tag Archives: professional communicators

[Research Journal], Digital Media Research Center, DMRC - Artificial Intelligence (AI), Latest Research Digital Media Research Center, , , , , , ,

Generative AI tools like ChatGPT and Claude AI have caused a flutter of cautious optimism amongst communications professionals. Could the days of drafting tedious copy, counting clips and performing media analysis be over? The prospect of each PR pro having a robot underling is a tempting one. But research suggests it’s wise to proceed with … Continue reading How to Safely Integrate Generative AI into Your Communication Workflow →

[Research Library], OCRC - Blogs, Organizational Communication Research Center, , , , , , , , ,

This blog is provided by the IPR Organizational Communication Research Center How do organizations get in contact with clients and staff during a cyber-attack? And how do they keep up urgent operations? We know from research and practice that one of the main challenges during a cyber-attack is the loss of internal and external communication … Continue reading Cyber-attacks and Internal Communication in Organizations →