Tag Archives: COVID-19 pandemic

This summary is provided by the IPR Organizational Communication Research Center Dr. Hilke Steenkamp and Dr. Ganga Dhanesh examined strategies used by organizations to maintain relationships with employees over remote or hybrid working during the COVID-19 pandemic. The researchers conducted 13 in-depth interviews with communications and human resources leaders from 10 companies in best employer … Continue reading Cultivating Relationships with Employees through Care during Remote Work in a Crisis

Summary The COVID-19 pandemic drove many companies to reevaluate their approach to business. As a result, some focused their efforts on leading with purpose. Purpose is an organization’s fundamental goal that goes beyond profit maximization. It is an all-encompassing principle that guides everything the organization does and determines its strategies. Effective strategic communication is an … Continue reading Purpose-Driven Organizations Show Greater Employee Trust, Among Other Benefits