Tag Archives: employee trust

Summary The COVID-19 pandemic drove many companies to reevaluate their approach to business. As a result, some focused their efforts on leading with purpose. Purpose is an organization’s fundamental goal that goes beyond profit maximization. It is an all-encompassing principle that guides everything the organization does and determines its strategies. Effective strategic communication is an … Continue reading Purpose-Driven Organizations Show Greater Employee Trust, Among Other Benefits

This blog is provided by the IPR Organizational Communication Research Center. Globally, organizations struggle with bridging the reputation divide and trust deficit among employers and employees while striving to improve engagement. According to a brand credibility gap study, just 19% of employees feel aligned with their employer’s brand.1 Worldwide, the state of employee experience is … Continue reading Communications is a Team Sport: Involving Employees as Partners and Brand Advocates

Topic: Employee Trust and Organizational Crisis Management Author(s), Title and Publication Gillespie, N., & Dietz, G. (2009). Trust repair after an organization-level failure. Academy of Management Review, 34(1), 127-145. Summary This article proposed a framework for understanding how an organization can repair employees’ trust in the organization after an organization-level failure, such as avoidable accidents, … Continue reading Six Components of Repairing Trust After an Organization-Level Failure