This summary is provided by the IPR Street Team based on the original journal article in the Journal of Public Interest Communications Melissa B. Adams and Melissa A. Johnson explored how nonprofit organizations in the U.S. serving Hispanic and Latinx communities utilize acculturation-themed images in communication and digital advocacy. Acculturation is defined as “the process … Continue reading The Use of Imagery in Nonprofit Digital Social Advocacy
Summary of this study conducted by Weber Shandwick and KRC Research is provided by the IPR Street Team, a group of student writers who help IPR bring the latest research that matters to the practice. To view the full report, visit here. As we look to the brands and organizations that we have grown up … Continue reading The State of Corporate Reputation in 2020: Everything Matters Now
This blog post was provided by the IPR Street Team and courtesy of Edelman. Summary The 2020 Edelman Trust Barometer was unveiled at The World Economic Forum held in Davos, Switzerland earlier this month. The annual global report, which is conducted by global communications firm Edelman, measures people’s level of trust in government, business, nonprofit organizations … Continue reading Public Trust in Four Major Institutions has Decreased – Insights from the 2020 Edelman Trust Barometer