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All posts by Bruce Berger

[Blog], [Research Library], Latest Research Organizational Communication Research Center, Organizational Communication Research Center

This blog is presented by the IPR Organizational Communication Research Center. Is self-reflection (SR) the difference between good and great leadership? Many studies support this idea, and our new research about SR among North American and Russian PR leaders provides evidence of its importance in the profession (Self-reflection Study). Self-awareness and reflection have long been … Continue reading Is Self-Reflection the Tipping Point for Leaders? →

[Blog], [Research Library]

The value of self-awareness has been recognized for millennia. “Know thyself” was inscribed on the forecourt of the Temple of Apollo at Delphi. Greek philosophers believed self-knowledge was the highest form of knowledge. But the quest for self-knowledge is difficult. The Greek philosopher, Thales, claimed knowing thyself was the “most difficult thing to do.” The … Continue reading Know Thyself: Examining the Benefits of Self-Reflection →

[Blog], [Research Library], Organizational Communication Research Center

A new study by the Plank Center for Leadership in Public Relations and the Institute for Public Relations revealed three things about millennial communication professionals (MCPs). First, sharp perceptual gaps exist between MCPs and their managers regarding MCPs’ generational attributes, workplace values, engagement, leadership capabilities, and recruitment and retention drivers. Second, some differences (e.g., millennials’ … Continue reading A Talent Management Ecosystem That Works: From Personalizing to Contextualizing →

[Research Library], CDEI - Diversity in the Workplace, CDEI - Diversity, Equity, and Inclusion, CDEI Signature Studies, IPR Signature Studies, OCRC Signature Studies

Study conducted by the Institute for Public Relations and the Plank Center for Leadership Download Full Paper (PDF): Millennial Communication Professionals in the Workplace Download Infographic: Millenial Communication Professionals Infographic Millennial communication professionals and their managers hold sharply different perceptions about millennials’ workplace factors, values and attributes Millennials now represent the largest generation in the … Continue reading Millennial Communication Professionals in the Workplace →

Bruce Berger
[Blog], [Research Library], Organizational Communication Research Center

Bruce Berger, Ph.D. and research editor of the Organizational Communication Research Center, reflects on the development of organizational communication in honor of IPR’s 60th Anniversary.  IPR’s Commission on Organizational Communication launched its Research Center in autumn 2012. The goals were twofold: 1) create a go-to resource for professionals and academics to access brief summaries and practical implications … Continue reading Does Organizational Communication Research Matter? →

Bruce Berger
[Blog], [Research Library], Organizational Communication Research Center

This is the second in a two-part series regarding the state of leadership in PR. Communication leaders earned their highest grade in our Plank Center Report Card for work engagement, a “B+.” We used Gallup’s Q12 survey to assess engagement among PR leaders and managers. This survey has been used by hundreds of organizations, and based … Continue reading PR Leaders Are Highly Engaged: Plank Center Report Card, Part II →

[Blog], [Research Library], Organizational Communication Research Center

This is the first in a two-part series regarding the state of leadership in PR.  Communication leaders are crucial strategic assets in their organizations and the profession, but how are they performing? How much do they engage in work and trust their organizations? Are they satisfied with their jobs? Do their work cultures support or … Continue reading Plank Center Report Card Reveals Wide Gaps Between PR Leaders and Their Employees →

[Blog]

Information for this post was adapted with permission from PR News’ Employee Communications Guidebook, Vol. 4. Copies are available digitally and in print at www.prnewsonline.com/pr-press. Effective public relations begins with excellent employee communications. However, with the distressingly low levels of trust among the new generation of digitally savvy workers who seek more involvement in decision-making, … Continue reading Using Research is Key for Solving Employee Communication Problems →

[Research Library], OCRC - Measurement, Organizational Communication Research Center, , , , , , , ,

Topic: Measurement of ROI for Internal Communication Author(s), Title and Publication Meng, J., & Berger, B. (2010). How Top Business Communicators Measure the Return on Investment (ROI) of an Organization’s Internal Communication Efforts. Institute for Public Relations. Summary This study examined how and to what extent top business communicators measure the return on investment (ROI) … Continue reading How Top Business Communicators Measure the Return on Investment (ROI) of an Organization’s Internal Communication Efforts →