Tag Archives: public relations

Author(s), Title and Publication Snoeijers, E. M., & Poels, K. (2018). Factors that influence organisational crisis perception from an internal stakeholder’s point of view. Public Relations Review, 4465-74. doi:10.1016/j.pubrev.2017.12.003 Summary Organizational crisis is broadly defined as the perception(s) of an unforeseen event that imperils expectations of stakeholders and impacts negatively an organization’s performance. The authors … Continue reading Internal Factors Communication Leaders Use to Predict a Crisis

Author(s), Title and Publication Lemon, L. L., & Palenchar, M. J. (2018). Public relations and zones of engagement: Employees’ lived experiences and the fundamental nature of employee engagement. Public Relations Review, 44(1), 42-155. doi:10.1016/j.pubrev.2018.01.002 Summary While employee engagement has been primarily explored within the business, human resources and management disciplines, public relations research has more … Continue reading The Fundamental Nature of Employee Engagement

PDF: An Examination of the Validity, Reliability and Best Practices, Related to the Proposed Standards for Traditional Media David Geddes, Ph.D., Julie O’Neil, Ph.D, and Marianne Eisenmann, MBA, received the Jackson-Sharpe Award for this 2014 International Public Relations Research Conference submission. Abstract:At the 16th Annual IPRRC in March 2013 the researchers presented the first phase … Continue reading An Examination of the Validity, Reliability and Best Practices Related to the Proposed Standards for Traditional Media (Jackson-Sharpe Award Winner)

Wilson, Drew, & Supa, Dustin W. (2013). Examining modern media relations: An exploratory study of the effect of Twitter on the public relations – journalist relationship. Public Relations Journal, 7(3), 1-20.  SummaryPublic relations practitioners and journalists rely on media relations to create and disseminate news that is important and relevant to the public. Past studies … Continue reading Examining Modern Media Relations: An Exploratory Study of the Effect of Twitter on the Public Relations – Journalist Relationship

Freberg, Karen, Palenchar, Michael J., & Veil, Shari R. (2013). Social media bookmarking services: Managing and sharing information from a centralized source. Public Relations Review, 39(3), 178-184. SummarySocial media outlets are becoming mainstream venues for strategic communication practitioners, and how information is shared is critical. Analysis of social bookmarks regarding H1N1 demonstrate the CDC was … Continue reading Social Media Bookmarking Services: Managing and Sharing Information from a Centralized Source

Wigley, Shelley, & Zhang, Weiwu (2011). A study of PR practitioners’ use of social media in crisis planning. Public Relations Journal, 5(3). Summary This study is one of the few attempts to investigate how public relations practitioners use social media in crisis planning and crisis communication as well as in ordinary situations. A survey exploring … Continue reading A study of PR practitioners’ use of social media in crisis planning

Walton, Laura Richardson, Cooley, Skye C., & Nicholson, John H. (2012). “A great day for oiled pelicans:” BP, Twitter, and the Deepwater Horizon crisis response. Public Relations Journal, 6(4), 1-30. Summary On April 20, 2010, British Petroleum (BP) experienced one of the most tragic industrial accidents in history when 11 employees were killed and dozens more injured … Continue reading “A great day for oiled pelicans:” BP, Twitter, and the Deepwater Horizon crisis response

Khang, Hyoungkoo, Ki, Eyunjung, & Ye, Lan (2012) Social media research in advertising, communication, marketing and public relations, 1997-2010. Journalism and MassCommunication Quarterly, 89(2), 279-298. Summary Drawing upon the social media phenomena in both practical and academic arenas, this study explored patterns and trends of social media research over the past 14 years across the … Continue reading Social media research in advertising, communication, marketing and public relations

Taylor, Maureen & Kent, Michael L. (2010). Anticipatory socialization in the use of social media in public relations: A content analysis of PRSA’s Tactics. Public Relations Review, 36(3), 207-214. Summary Everyone is making claims about the power of social media as a public relations tool. Yet, very little evidence exists to show how and why … Continue reading Anticipatory socialization in the use of social media in public relations: A content analysis of PRSA’s Tactics

McCorkindale, Tina. (2012). Follow me or be my friend: How organizations are using Twitter and Facebook to build relationships and to communicate transparently and authentically. In S. Duhé (Ed.), New media and public relations (2nd ed. pp. 67-74). New York: Peter Lang Publishing, Inc. Summary With the increasing popularity of social media, organizations need to … Continue reading Follow me or be my friend: How organizations are using Twitter and Facebook to build relationships and to communicate transparently and authentically

Liu, Brooke Fisher, & Briones, Rowena. (2012). New media, public relations, and terrorism resilience. In S. Duhé (Ed.), New media and public relations (2nd ed., pp. 126-133). New York: Peter Lang Publishing, Inc. Summary Though Americans believe that counterterrorism measures should be a top priority, most individuals are not taking the proper precautions to protect … Continue reading New media, public relations, and terrorism resilience

Bridgen, Liz (2011). Emotional labour and the pursuit of the personal brand: Public relations practitioners’ use of social media.  Journal of Media Practice, 12(1), pp. 61-76. Summary Public relations practitioners are encouraged to use their feelings and emotions at work, historically when liaising with clients and journalists, but more recently in online interactions as well. … Continue reading Emotional labour and the pursuit of the personal brand: Public relations practitioners’ use of social media

Topic: Organization-Employee Relationships Author(s), Title and Publication Seltzer, T., Gardner, E., Bichard, S., & Callison, C. (2012). PR in the ER: Managing internal organization–public relationships in a hospital emergency department. Public Relations Review, 38(1), 128-136. Summary Focusing on a university-affiliated emergency department (ED), this study investigated the antecedents and outcomes of organization-employee relationships, and the … Continue reading PR in the ER: Managing internal organization–public relationships in a hospital emergency department

Argenti, Paul A. and Courtney M. Barnes (2009). Digital Strategies for Powerful Corporate Communications. New York: McGraw Hill. Even three years after it was published, this volume maintains its place as one of the best books dealing with new media and public relations. Billed as “a corporate survival guide for the Web 2.0 world,” Argenti … Continue reading Digital Strategies for Powerful Corporate Communications

Duhé, Sandra (Ed). (2012). New media and public relations. Second Edition. New York: Peter Lang Publishing. This is one of the more recent books that that takes a thorough look at new and emerging media and public relations. Following the editor’s extremely well-written thematic analysis of the new media’s impact on public relations during the … Continue reading New media and public relations