This blog is provided by the IPR Organizational Communication Research Center Servant leadership and ethics of care both stress the value of interpersonal relationships, listening to others, and empathy, all of which are critical to public relations practice. However, these two concepts have received limited attention in public relations scholarship. In response to a call … Continue reading Making a Great Leader: Servant Leadership and Ethics of Care
Digital acumen is essential for communication management in today’s technology-driven communication environment. However, not every communication professional is well equipped with the knowledge and skills needed to succeed in managing the digital aspects of their daily practice. According to the 2020-2021 North American Communication Monitor (NACM) conducted by The Plank Center for Leadership in Public … Continue reading Digital Acumen and Readiness for Industry 4.0: Why Digital Competency Development is Crucial for Communication
This blog is provided by the IPR Center for Diversity, Equity, and Inclusion “I think sometimes there’s a frustration for women of color… because you feel you are not seen, you are not heard, you can’t speak into issues. You are always just informed of decisions and things that are made without any real thought … Continue reading Building a Culture of Inclusion: Women of Color and Diversity Management in Public Relations
Is improving leadership even on the radar screen in our profession? The short answer to that question appears to be no, according to the results of the Plank Center’s Leadership Report Card 2019. Though numerous blogs, articles and research studies in our field recognize the importance of improving leadership to help the profession achieve positive … Continue reading Improving Public Relations Leadership Should be a Priority
Author(s), Title and Publication Meng, J., & Berger, B. K. (2019). The impact of organizational culture and leadership performance on PR professionals’ job satisfaction: Testing the joint mediating effects of engagement and trust. Public Relations Review, 45(1), 64-75. doi: 10.1016/j.pubrev.2018.11.002 Summary As the importance of strategic public relations practice has become more recognized, so too … Continue reading The Impact of Organizational Culture and Leadership Performance on Job Satisfaction
What’s your leadership grade? The Plank Center Report Card 2017 suggests leadership in public relations is average (C+), and it’s not improving. In 2015 the Plank Center for Leadership in Public Relations and Heyman Associates produced its first Report Card on PR Leaders. Leaders earned passing grades for the five areas examined—leadership performance, job engagement, … Continue reading PR Leaders are Pretty Average | Plank Center Report Card 2017
A new study by the Plank Center for Leadership in Public Relations and the Institute for Public Relations revealed three things about millennial communication professionals (MCPs). First, sharp perceptual gaps exist between MCPs and their managers regarding MCPs’ generational attributes, workplace values, engagement, leadership capabilities, and recruitment and retention drivers. Second, some differences (e.g., millennials’ … Continue reading A Talent Management Ecosystem That Works: From Personalizing to Contextualizing
Study conducted by the Institute for Public Relations and the Plank Center for Leadership Download Full Paper (PDF): Millennial Communication Professionals in the Workplace Download Infographic: Millenial Communication Professionals Infographic Millennial communication professionals and their managers hold sharply different perceptions about millennials’ workplace factors, values and attributes Millennials now represent the largest generation in the … Continue reading Millennial Communication Professionals in the Workplace
In this study, the authors defined the construct of “excellent leadership” in public relations and identified multiple dimensions of this construct. To fulfill the purpose of developing reliable and effective measurement, multiple concepts and variables in leadership research and public relations research have been examined and developed into measurement items for each dimension. Download PDF: … Continue reading Measuring Excellent Leadership in Public Relations
This paper addressed findings from two research projects related to how top business communicators measure the effectiveness of their organization’s internal communications. Findings suggest that internal communications effectiveness has not been widely assessed despite its avowed importance. At the same time, some aspects of internal communication initiatives (e.g., improved job performance, changed employee behaviors, and … Continue reading How Top Business Communicators Measure the Return on Investment (ROI) of Organization’s Internal Communication Efforts
This study examined perceptions of 394 PR practitioners regarding key qualities and characteristics of excellent leadership in the profession. This study specifically examines two questions that probed PR practitioners’ perceptions about 1.) factors that influence their beliefs about excellent leadership and 2.) sources of leadership skills and development. Download PDF: Role Modeling in Public Relations