Hootsuite analyzed how social media and artificial intelligence (AI) will play a role in ROI for organizations in 2024. A survey of 4,281 marketers and 4,508 consumers was conducted in August 2023, along with an analysis of 1 million anonymized social posts and 15,557 articles from major social media reporting organizations. Key findings include: 1.) … Continue reading How Social Media Can Impact ROI in 2024
This summary is provided by the IPR Digital Media Research Center Pew Research Center analyzed Americans’ digital literacy and comprehension of cybersecurity, artificial intelligence (AI), and big technology companies. A survey of 5,101 U.S. adults was conducted from May 15-21, 2023. Key findings include: 1.) 48% of respondents correctly identified an example of two-factor authentication … Continue reading What do Americans Know About AI, Big Tech, and Cybersecurity?