Summary Employees are often perceived as credible and authentic sources of information about their organization. As a result, how they communicate about negative experiences in the workplace can significantly damage the perceptions that external publics have of the organization’s reputation. This study examined how employees’ testimonials of negative workplace experiences can damage an organization’s reputation … Continue reading How Does Narrative Transportation Impact Corporate Reputation?
Lessons from Aesop’s The Ass and His Masters: The donkey’s perspectives This blog is provided by the IPR Organizational Communication Research Center When I was a child, my parents asked me to read a famous fable by Aesop about a donkey and his masters, with the hope that I would grow up to be a … Continue reading Want engaged employees? Then allow them to disconnect from work
This article summary is provided by the IPR Organizational Communications Research Center. Summary This study explores how employees’ perception of organizational justice – procedural justice and interactional justice – affects their relationship with organizations, job trust, engagement, and turnover intention. Organizational justice is a key concept in organizational science because it is closely linked … Continue reading To Leave or Not to Leave: How Employees’ Perceptions of Organizational Justice Affects Organizational Relationships
In August 2015, The New York Times published an article exposing e-commerce giant Amazon.com’s competitive office environment, in which employees were expected to perform like robots, anonymously snitch on coworkers, and be on call 24/7 (Kantor & Streitfeld, 2015 August 15). This coverage brought in a great deal of public outrage, as witnessed by nearly … Continue reading A Bomb or Strategic Management Resource: Listening to Employee Dissenting Opinions
Individuals now have great expectations about interacting with organizations online, especially using digital and social media. Consequently, public relations and communication professionals are looking for new and more effective ways to enhance these interactions with various publics. The author illustrates how credibility of social media is a key factor impacting public engagement and communication effectiveness … Continue reading Measuring Social Media Credibility: A Study on a Measure of Blog Credibility