Tag Archives: employee advocacy

This post is provided by the IPR Organizational Communication Research Center.  In recent years, employee advocacy has become a buzzword that has captured the attention of public relations, marketing, human resources, and business circles. The concept of having employees voluntarily promote, recommend, or defend their organization has existed for a long time. However, the rise … Continue reading Rewarding Employees for Engaging in Employee Advocacy: Is this the Right Move?

This post is provided by the IPR Organizational Communication Research Center.  Summary The ability to humorously interact with others at work is often considered an essential skill for organizational leaders. In general terms, humor refers to an individual’s tendency to amuse others through the use or display of behaviors, attitudes, and abilities. Although a large percentage … Continue reading Supervisor Humor Styles and Employee Advocacy: A Serial Mediation Model

Author(s), Title and Publication Walden, J. A., & Westerman, C. Y. K. (2018). Strengthening the tie: Creating exchange relationships that encourage employee advocacy as an organizational citizenship behavior. Management Communication Quarterly.  doi: 10.1177/0893318918783612 Summary Employees are often perceived as trustworthy and credible sources of information about organizations. Because employees communicate with external audiences about both positive … Continue reading Strengthening the Tie: Creating Exchange Relationships that Encourage Employee Advocacy

Topic: Leadership Communication Authors, Title and Publication Men, L. (2014). Why leadership matters to internal communication: Linking transformational leadership, symmetrical communication, and employee outcomes. Journal of Public Relations Research, 26(3), 256-279. Summary Leadership at different levels directly or indirectly determines structural forms, organizational culture and climate, power distribution, and communication. Different types of leadership advocate different communication … Continue reading Why Leadership Matters to Internal Communication: Linking Transformational Leadership, Symmetrical Communication, and Employee Outcomes