As we stand at the cusp of a new era in strategic communication and public relations, the Latin American Communication Monitor (LCM) 2022-2023 demonstrates the need for research and insights about the profession to help identify opportunities for growth. This report furnishes us with an X-ray of the profession in Latin America, unveiling the prevailing … Continue reading Shaping the Future of Strategic Communication: Insights from the 2022-2023 Latin American Communication Monitor
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IPR is a sponsor of the Latin American Communication Monitor The Latin American Communication Monitor (LCM) analyzed trends in Latin America’s PR field and what professionals are predicting for 2024. A survey of 1,134 communications professionals from 20 countries was conducted from May – June 2022. Key findings include: 1.) Multiple trends were consistent across … Continue reading Top Priorities in 2024 for Latin American Communicators