Download the Full Report (PDF): Do Actions Speak Louder Than Words? Download the News Release (PDF): MAHA & IPR Research Announcement Download Social Graphics (PDF): MAHA Global – Report Social Graphics New York, NY – April 25, 2024 – MAHA Global, a leading evolutionary AI SaaS company, and the Institute for Public Relations (IPR), a … Continue reading MAHA Global and the Institute for Public Relations Unveil Research Findings on the Financial Impact of Corporate Reputation
For businesses, political risk isn’t just the threat of new regulations or higher taxes. It’s also risk associated with the uncertainty of government actions, partisan politics, and, of course, election outcomes. As we examine the results of the 2023 Public Affairs Pulse survey, sponsored by the Public Affairs Council and conducted by Morning Consult, it’s … Continue reading New Poll Shows How Parties Differ In Views About Business And Democratic Values
This summary is provided by the IPR Center for Diversity, Equity, and Inclusion. Deloitte analyzed board diversity in Fortune 100 and Fortune 500 companies. The report identified changes in the number of board seats held by individuals in underrepresented racial and ethnic groups between 2020 and 2022. A census-level analysis of board directors from 92 … Continue reading How Diverse are Corporate Boards?
USC Annenberg Center for Public Relations explored corporate reputation and the factors that impact it, including consumer and employee expectations. Four online surveys were conducted during February 2023. The surveys were conducted with the following groups:— 684 PR professionals.— 509 U.S. residents who work for companies with 1000+ employees.— 496 U.S.-based financial professionals.— 1,060 U.S.-based … Continue reading Corporate Reputation in 2023
The study reported on in this article represents an attempt to assess the ethicality of undisclosed ghost blogging. There has been considerable debate on the blogs of public relations practitioners about whether undisclosed ghost blogging is ethical, including a recent survey of practitioners where most respondents expressed approval of undisclosed ghost blogging, provided that the … Continue reading What Do Blog Readers Think? A Survey to Assess Ghost Blogging and Commenting