Tag Archives: social

This blog is provided by the IPR Center for Diversity, Equity, and Inclusion and Digital Media Research One of the most exciting things about the public relations discipline is that it is intricately linked to major technological innovations throughout history – from the early days of the railroad, to the development of the telephone, to … Continue reading Navigating the Intersection of AI, Public Relations & Race

Gen Z

The Public Religion Research Institute analyzed how Generation Z (Gen Z) brings their values and viewpoints on political, social, and cultural issues into their communities, workplaces, and the greater U.S. political landscape. An online survey of 6,616 U.S. participants aged 13-25 years old was conducted from Aug. 21 – Sept. 15, 2023. Respondents were put into … Continue reading How does Gen Z View Generational Change and Political Leadership?

USC Annenberg Center for Public Relations explored corporate reputation and the factors that impact it, including consumer and employee expectations. Four online surveys were conducted during February 2023. The surveys were conducted with the following groups:— 684 PR professionals.— 509 U.S. residents who work for companies with 1000+ employees.— 496 U.S.-based financial professionals.— 1,060 U.S.-based … Continue reading Corporate Reputation in 2023