Tag Archives: information

This summary is provided by the IPR Behavioral Insights Research Center Edelman and LinkedIn conducted their sixth annual study examining how thought leadership influences buying behaviors among B2B decision-makers and C-suite executives. Thought leadership was defined as content that offers expertise, guidance, or a unique point of view on a topic or in a field. This … Continue reading The Impact of Thought Leadership on Engaging Out-of-Market B2B Buyers

This summary is provided by the IPR Center for Diversity, Equity, and Inclusion Pew Research Center analyzed Black Americans’ experiences, habits, and attitudes around news and information. A survey of 4,742 Black U.S. adults was conducted Feb. 22–March 5, 2023. Key findings include: 1.) 63% of Black respondents said news about Black people is often … Continue reading Black Americans’ Experiences With News