MSL examined the pay disparity between white and BIPOC influencers and identified specific barriers to success for diverse creators. 550 U.S. influencers were surveyed, along with interviews and research from MSL’s proprietary influencer marketing platform, Fluency, as well as a survey of a nationally representative sample of 1,000+ consumers. Key findings include: 1.) 73% of … Continue reading Is Pay Equity Needed in Influencer Work?
This blog is provided by the IPR Center for Diversity, Equity, and Inclusion Dismantling the System Within the past few years, systems of inequity and prejudice have been uncovered all around us. Modern movements towards equal opportunity and diversity have emerged globally, and it’s more important than ever that disparities are identified and addressed at … Continue reading Why Unpaid Internships Create Inequity
This blog is provided by the IPR Center for Diversity, Equity, and Inclusion. It accompanies a podcast series called “The Future of PR Looks Like Us” exploring the diverse voices that have shaped the industry and featuring work done by PR students from Centennial College. This campaign was created in partnership with the Canadian Council of Public Relations … Continue reading The Future of PR Looks Like Us campaign
Research Readout is a monthly series by the Institute for Public Relations and Ragan’s PR Daily spotlighting new and important research that every PR professional should know. In the past six months, several research studies have benchmarked employee attitudes and recommended how companies can better support diverse employees and improve structural racism, both within organizations … Continue reading Research Readout: What the Data Says About Accelerating Change for Black Employee Experiences
Harvard T.H. Chan School of Public Health, Robert Wood Johnson Foundation and National Public Radio (NPR) conducted a poll focused on personal experience with discrimination across over a dozen areas of daily life. The organizations conducted 3,453 interviews of men and women, including African Americans, Latinos, Asian Americans, Native Americans, whites and LGBTQ adults. Key … Continue reading Discrimination in America: Experiences and Views
This summary is provided by IPR from the original journal article in the Journal of Public Relations Research Dr. Bey-Ling Sha explored how differences in identification with a cultural group predicted differences in the variables of the situational theory of publics, a theory used to segment stakeholders of an organization (J.E. Grunig & Childers, 1988; … Continue reading Cultural Identity in the Segmentation of Publics: An Emerging Theory of Intercultural Public Relations
This summary is based on the original webinar material from the Hill Podcast by Dr. Denise Hill. Dr. Denise Hill spoke about minority public relations pioneers that have been excluded from history on her podcast, Hill Podcast. Dr. Hill referred to Scott Cutlip’s two foundational public relations textbooks, The Unseen Power and Public Relations, and A History from the … Continue reading Hidden Figures in Public Relations: Putting a Long Overdue Spotlight on African American PR Pioneers