Tag Archives: employee communication

July 12, 2012[Research Library], OCRC - Measurement, Organizational Communication Research Centerbusiness-outcome metrics, communication effectiveness, communication value, employee communication, employee surveys, internal communication, Measurement Publication, return on investment (ROI), Watson/Wyatt surveyBruce Berger

Topic: Measurement of ROI for Internal Communication Author(s), Title and Publication Meng, J., & Berger, B. (2010). How Top Business Communicators Measure the Return on Investment (ROI) of an Organization’s Internal Communication Efforts. Institute for Public Relations. Summary This study examined how and to what extent top business communicators measure the return on investment (ROI) … Continue reading How Top Business Communicators Measure the Return on Investment (ROI) of an Organization’s Internal Communication Efforts →

July 12, 2012[Research Library], OCRC - Communication Behaviors, OCRC - Culture and Values, OCRC - Engagement, Organizational Communication Research Centercommunication budget, employee communication, face-to-face communication, IABC Research Foundation, Internal Branding, internal communication, listening skills, management development, social mediaInstitute for Public Relations

Topic: Employee Engagement Author(s), Title and Publication IABC Research Foundation and Buck Consultants. (2011). Employee Engagement Survey. San Francisco: IABC Research Foundation. Summary This report is the third in a series of annual surveys that the IABC Research Foundation conducted on employee engagement. A total of 954 employees were surveyed, representing a cross section of … Continue reading Employee Engagement Survey →

July 12, 2012[Research Library], OCRC - Leadership Communications, Organizational Communication Research Centerbody of company knowledge, employee communication, face-to-face communication, internal communication, Intranet, listening skills, managerial communication, Measurement Publication, Performance Appraisals, productivityJulie O'Neil

Topic: Measurement of Employee Communication Outputs and Outcomes Author(s), Title and Publication O’Neil, J. (2008). Measuring the impact of employee communication on employee comprehension and action: A case study of a major international firm. Public Relations Journal, 20(2). Summary This case study describes how a global firm planned, implemented, and evaluated a new communication strategy … Continue reading Measuring the impact of employee communication on employee comprehension and action: A case study of a major international firm →