IPR is featuring research and some of the many Hispanic pioneers who have had an impact on the field of public relations in celebration of Hispanic Heritage Month. Pew Research Center examined Hispanic Americans’ habits around news consumption, and how these habits differ between U.S.-born Latinos and immigrants. An online survey of 5,078 U.S. Hispanic adults was conducted Nov. 6-19, … Continue reading How do Hispanic Americans Prefer to Get Their News?
Reuters Institute analyzed how news is being consumed online by people of different ages, genders, and regions. An online survey of 93,895 respondents across six continents and 46 markets was conducted from January – February 2023. Key findings include: 1.) 30% of respondents said having stories selected for them based on previous consumption was a … Continue reading How is Digital News Consumed Globally?
This summary is provided by the IPR Center for Diversity, Equity, and Inclusion Pew Research Center analyzed Black Americans’ experiences, habits, and attitudes around news and information. An online survey of 4,742 U.S. adults who identified as Black was conducted from Feb. 22 – Mar. 5, 2023. Key findings include: 1.) 58% of respondents said local … Continue reading How Do Black Americans Engage with Local News?
This summary is provided by the IPR Digital Media Research Center The Reuters Institute analyzed how news media are consumed globally. An online survey of 93,895 respondents was conducted in 46 countries from January– March 2023. There was a sample size of 2,000+ respondents per country. Key findings include: 1.) 24% of 18- to 24-year-old … Continue reading How Do People Around the Globe Access News?
Pew Research Center examined the rise of podcasts as news and information sources in the past year. Podcasts cover a wide range of topics and attract different types of listeners. Pew Research Center highlights the reasons why Americans listen to podcasts and what these podcasts discuss. A survey of 5,132 U.S. adults was conducted from Dec. … Continue reading How Americans Use Podcasts as News and Information Sources