Cision analyzed what journalists want and need from their relationships with public relations professionals. A survey of 3,016 media professionals in 19 different countries was conducted from January to February 2024. Key findings include: –The top three types of information journalists want to receive include: –News announcements and press releases (74%) –Original research – research, … Continue reading What do Journalists want from PR professionals?
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As we stand at the cusp of a new era in strategic communication and public relations, the Latin American Communication Monitor (LCM) 2022-2023 demonstrates the need for research and insights about the profession to help identify opportunities for growth. This report furnishes us with an X-ray of the profession in Latin America, unveiling the prevailing … Continue reading Shaping the Future of Strategic Communication: Insights from the 2022-2023 Latin American Communication Monitor
Donnelley Financial Solutions (DFIN) and Morning Consult assessed the current focuses and changes in corporate environmental, social, and governance (ESG). A survey of 286 employees from public and private companies across five sectors (finance, human resources, communications, legal, and sustainability) was conducted in August 2023. Key findings include: 1.) 61% of executives said ESG is … Continue reading How ESG Reporting is Changing Across Multiple Sectors
USC Annenberg Center for Public Relations explored corporate reputation and the factors that impact it, including consumer and employee expectations. Four online surveys were conducted during February 2023. The surveys were conducted with the following groups:— 684 PR professionals.— 509 U.S. residents who work for companies with 1000+ employees.— 496 U.S.-based financial professionals.— 1,060 U.S.-based … Continue reading Corporate Reputation in 2023
Barbara Harris was born in Philadelphia, PA, in 1930. She attended the Charles Morris Price School of Journalism and began working for Joseph V. Baker Associates, the first African American Public Relations firm in the U.S. During her time at Joseph V. Baker and Associates she founded the Division of Women’s Information and became the … Continue reading Barbara Harris (1930-2020)