This summary is provided by the IPR ESG and Purpose Resource Page. To learn more, check out IPR’s research report, Deconstructing: Stakeholder Capitalism. JUST Capital examined whether companies have followed through with their commitments from the 2019 Business Roundtable (BRT) that shifted the standard focus for corporate responsibility from increasing shareholder wealth to investing in … Continue reading Corporations Aren’t Living Up to Americans’ Expectations
This blog is based on the original journal article in the Public Relations Journal. The concept of American democracy has conventionally been structured around voters receiving political information from government institutions, political parties, and news media sources. Today, corporations play a major role in a democratic society by taking public stances on controversial social-political issues, … Continue reading The Impact of Corporate Social Advocacy on Stakeholders’ Issue Awareness, Attitudes, and Voting Behaviors
Smith, Brian G. (2010). Socially distributing public relations: Twitter, Haiti, and interactivity in social media. Public Relations Review, 36(4), 329-335. This study explores the influence of social media users on dialogue about organizations during a crisis, and proposes a social model of public relations in which traditional public relations responsibilities are distributed to social media … Continue reading Socially distributing public relations: Twitter, Haiti, and interactivity in social media