Topic: Internal Communication Author(s), Title and Publication Welch, M. (2012) Appropriateness and acceptability: Employee perspectives of internal communication. Public Relations Review, 38(2), 246-254. Summary Internal communication is effective when appropriate messages reach employees in formats useful and acceptable to them. This study explored employees’ perceptions of the formats of internal communication (i.e., print, electronic, and … Continue reading Appropriateness and acceptability: Employee perspectives of internal communication
