This summary is provided by the IPR Digital Media Research Center Deloitte analyzed the use of generative artificial intelligence (AI) across the communications industry and explored leaders’ perspectives on the challenges and opportunities presented by AI. A survey of 2,835 senior leaders (C-suite and board level) split equally between IT and line of business across 16 … Continue reading Leadership Perspectives on Artificial Intelligence
THIS IS AN IPR SIGNATURE STUDY Download Full Report: IPR Top 15 Insights of 2023 Introduction: The Institute for Public Relations synthesized the top research studies from 2023 that we think communications professionals need to know. This past year, communication leaders guided their organizations through transformations in artificial intelligence (AI) and ESG, among other large-scale … Continue reading IPR Top 15 Insights of 2023
This summary is provided by the IPR Organizational Communication Research Center Mental Health America studied the state of employees’ mental health and well-being in the U.S. and analyzed best practices for mentally healthy work environments. A survey of 25,948 workers across 17 U.S. industries was conducted in 2023. Key findings include: 1.) 76% of respondents said … Continue reading Majority of U.S. Workers Feel Emotionally and Mentally Safe at Work
As the world becomes increasingly polarized and experiences turmoil, scholars have envisioned different ways that public relations can contribute to the common good. For example, Shen and Jiang (2021) renewed the call for a community approach to public relations, echoing the proposition by Kruckeberg and Starck (1988) that public relations should be about restoring and … Continue reading The Role of Identity in Internal Community Development
PRovoke Media studied ESG, DEI, and budget trends in communication functions across Asia-Pacific. A survey of more than 120 senior in-house communications executives across the APAC region was conducted during the second quarter of 2023. Key findings include: 1.) 54% of respondents expressed high confidence levels in their businesses over the next 12 months. — … Continue reading The Executive Outlook on Communication in Asia-Pacific
This summary is provided by the IPR Center for Diversity, Equity, and Inclusion Pew Research Center analyzed Black Americans’ experiences, habits, and attitudes around news and information. An online survey of 4,742 U.S. adults who identified as Black was conducted from Feb. 22 – Mar. 5, 2023. Key findings include: 1.) 58% of respondents said local … Continue reading How Do Black Americans Engage with Local News?
As we stand at the cusp of a new era in strategic communication and public relations, the Latin American Communication Monitor (LCM) 2022-2023 demonstrates the need for research and insights about the profession to help identify opportunities for growth. This report furnishes us with an X-ray of the profession in Latin America, unveiling the prevailing … Continue reading Shaping the Future of Strategic Communication: Insights from the 2022-2023 Latin American Communication Monitor
This blog is provided by the IPR Organizational Communication Research Center Formal organizations are considered the central institutions of modern society. We exist with and through them as they organize and structure our life from the beginning through to the end. New technology has created different challenges for all types of organizations. On the one … Continue reading Understanding How Internal Communication Affects Life Satisfaction
This summary is provided by the IPR Center for Diversity, Equity, and Inclusion McKinsey & Company launched its fourth comprehensive global report on diversity, “Diversity Matters Even More” that investigates the relationship of diversity with financial performance, environmental and social impact, employee satisfaction, and business growth. The report reviewed publicly available data from 1,265 companies across … Continue reading Why Diversity Matters More than Ever
Global Women in PR (GWPR) and Opinium studied female employment and leadership in public relations and communication around the world. A survey of 657 female PR professionals around the world was conducted from August – September 2023. Key findings include: 1.) Respondents said flexible worklocations and schedules helped employees maintain a healthy work-life balance (82%) … Continue reading Current State of Women in the Public Relations Field
This summary is provided by the IPR ESG & Purpose Research Library APCO Worldwide analyzed differences in opinion on how to address climate change as an “emergency” across the globe. An online survey of 24,300 adults was conducted from Aug. 15–23, 2023 across 39 countries with an average of 600 respondents per market. Key findings include: … Continue reading Is Climate Change a Top Concern Worldwide?
This roundtable discussion is provided by the IPR Behavioral Insights Research Center & IPR Digital Media Research Center Members of the IPR Digital Media Research Center (DMRC) and the IPR Behavioral Insights Research Center (BIRC) gathered virtually to discuss disinformation and emerging technology. Two IPR Trustees moderated the discussion: BIRC member Ian Bailey and Lisa Kaplan (Alethea). Participants … Continue reading IPR Roundtable: Disinformation and Emerging Technology